Merch that stays live
Put CueArrs on the shirts, aprons, hats, lanyards and print you already produce. Every code is issued under your account and stays under your control — not the wearer's.
Put a CueArr on the shirts, aprons, badges and merch your campaigns already print — then re-point every one of them whenever you like. Change a thousand destinations at once, schedule a flight months ahead, and run real-world games off the same code. The print run stops being the end of the campaign.
Every CueArr you issue stays yours to command — long after the goods have shipped.
Put CueArrs on the shirts, aprons, hats, lanyards and print you already produce. Every code is issued under your account and stays under your control — not the wearer's.
Upload a spreadsheet or filter a campaign and send every code somewhere new. Preview exactly what will change before it happens, and undo it if the brief changes at five o'clock on a Friday.
Set destinations to change on a date, in the right local timezone. Every campaign carries a defined fallback, so when the flight ends the goods in the field land somewhere sensible instead of nowhere.
Turn a giveaway into an activation. Scavenger hunts across a venue, tag between wearers, hunts that run across a city — all keyed to the codes you already put on the merch.
The platform does not care whether the accounts underneath you are clients or your own locations. Everything below is included either way.
Add each client, run their campaigns under your account, and give them a read-only login so they can watch the numbers without asking you for a deck.
Same platform, one level renamed. Where an agency has clients, you have stores, branches, venues or regions — each with its own codes, its own destinations and its own numbers.
Every associate's shirt carries the CueArr for the store they work in. Same artwork on every garment; the destination is what differs.
A customer in the garden department scans a shirt and lands on that store's seasonal guide — local stock, this week's clinic, the aisle they actually need.
In March every store points at planting guides. In October the same shirts point at leaf blowers. One bulk change, scheduled ahead, applied by region.
Run a scavenger hunt across the departments for opening weekend. Same codes, no new print, and the traffic shows up in the numbers.
Multi-user from the ground up, with the controls you need when a mistake is printed on ten thousand garments.
Account managers see only their clients or regions. Editors can change destinations but not publish. Analysts get the numbers and nothing else.
Every bulk change shows exactly what it will do before it does it — and stays reversible afterwards. Ten thousand codes is a normal Tuesday, not a leap of faith.
A complete history of every re-point, schedule and publish, per user. When someone asks what happened on Friday, the answer takes ten seconds.
Scans over time, per campaign, per location, per code. Exportable, and available to your client as a read-only login if you would rather they self-served.
Scans are checked before anyone lands. No rogue redirects on merchandise carrying your client's logo — the reputational risk of a hijacked code is not one worth taking.
Run scans through your own domain, or your client's, so the address under the code carries the right brand. Available as an add-on.
Any vendor can sell you a QR code that changes. None of them have a game platform with players already in it.
Hide waypoints behind codes on merch, posters and fixtures. Players scan to claim a find and climb a leaderboard you control.
Scan someone else's shirt to tag them. Turns a giveaway crowd into participants, and turns merch into a reason to approach a stranger.
Branded, invite-only or geo-fenced instances — your activation, not a public free-for-all, but running on a platform that already has players.
Games start and end with the flight. Opening weekend, a festival, a season — set it once and let it close itself.
Agencies pay by client. Brands pay by location. Nobody pays by seat — adding a colleague should never cost you money.
Annual billing takes two months off. Overage is charged rather than cut off — a campaign doing well should never stop working.
The fastest way to see whether this fits is to run one. Tell us about a campaign you have coming up — a launch, a season, an event — and we will show you what it looks like with CueArrs on the merch.