CueArr Launch
Small business, one simple campaign
$499 / mo
One workspace, a handful of codes, destinations you change when they ask. The package that turns a one-off merch order into a monthly line item.
CueArr is priced by client, not by seat or by scan — so the arithmetic is simple. You pay once for the platform and bill each client separately. This is what sits in the middle: what you pay, what to charge, and what stays on your side of the ledger.
Every tier includes a number of clients. Divide one by the other and you have your floor. Everything you charge above it is yours.
| Your tier | You pay | Clients included | Your cost per client |
|---|---|---|---|
| Deckhand | $299 / mo | 3 | ~$100 |
| Navigator | $599 / mo | 10 | ~$60 |
| Quartermaster | $999 / mo | 25 | ~$40 |
| Captain | $2,999+ / mo | 50+ | ~$60 |
Against a $499 entry package, that is a gross margin of 80% on Deckhand and 92% on Quartermaster — before a single project fee.
Suggested monthly retainers, in Canadian dollars. Treat them as a starting point rather than a price list — you know your market and we do not.
One workspace, a handful of codes, destinations you change when they ask. The package that turns a one-off merch order into a monthly line item.
Scheduled flights, seasonal re-points and a monthly report. You are running the calendar rather than waiting for requests.
Per-location destinations, regional roll-ups, and enough change velocity that the client would never attempt it in-house.
Arena games, event activations and campaign-scale operations. Priced as a programme, not as a tool.
A retainer needs something in it. These four are what an agency delivers on top of the platform — and why the client keeps paying.
Issuing, labelling and keeping the register straight, so nobody on the client side has to remember which shirt points where.
Seasonal, scheduled, or same-day when the brief moves. This is the work, and it is the part they cannot do at four on a Friday.
Scans over time, per code, per location — delivered as their report, not a screenshot of your dashboard.
The real reason it is a retainer. When a code points somewhere wrong at the worst possible moment, they call you, and it is fixed in a minute.
Recurring fees keep the lights on. Project work is where a good year comes from.
The Arena activation is the highest-margin line on the card and the hardest thing on it to copy. Any vendor can sell a code that changes. None of them have a game platform with players already in it.
Navigator — $599 a month, ten client workspaces. $7,188 for the year, and that is your entire platform cost.
Four clients on Launch, four on Managed, two on Growth. $9,490 a month across ten accounts.
$106,692 a year, roughly 94% — before a single setup fee, merch markup or activation.
Add two Arena activations at $12,000 each and the year looks materially different again.
This sells well into some agencies and badly into others. Better to know which you are before you build a pitch around it.
Start on Deckhand or Navigator. A single client on Launch covers Deckhand outright, with change left over.
Pick a client with a merch order already in the calendar. Nothing new has to be printed for the first one.
Once it has run once it stops being an experiment and becomes a line item you quote by default.
Tell us how many clients you run and what they print. We will tell you which tier fits, what it costs, and what you can reasonably charge for it — without a deck.